WHILE THEIR PRINT EDITIONS CONTINUED to slide, newspapers enjoyed an online audience boom in 2007, according to the Newspaper Association of America, which says the total unique audience for newspaper Web sites increased 9% in the fourth quarter to an average 62.8 million per month, compared to the same period in 2006. The figure from October, when 63.2 million people visited a newspaper Web site, is an all-time record.
Read the entire article: "Record Audiences For Newspapers Online" at MediaPost.com.
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